The Skylark Café & Club Presents

Promotion and Marketing Material

Promoting with Seattle Times

Who is The Seattle Times?

In their own words they are ''thoughtful independent journalists that make a difference''. Read more about them here: https://company.seattletimes.com/who-we-are/

Promoting with The Seattle Times is kind of easy, but there are multiple steps involved. Generate the items from your press kit and you'll send them to multiple places. Be careful navigating their website as their robots will track you and eventually "paywall" you for whatever reason.

  1. The Skylark Artist Profile Link
  2. The Skylark Event Page Link
  3. The Event Details (cut and paste from the event page) 
  4. Link to your website
  5. Link to your Bandcamp Pro account.
  6. Link to download your Demo Content (host it on Skylarkcafe.com or elsewhere)
  7. Any other pertinent details about the event

Send them to the general contact form as a news tip: https://www.seattletimes.com/contact/

Send them to events and features editors as direct emails: 

  • Vonnai Phair - https://www.seattletimes.com/author/vonnai-phair/
  • Amy Wong - https://www.seattletimes.com/author/amy-wong/

Send them to the Fall Events 2021 ONLY guide: https://www.seattletimes.com/entertainment/events/submit-your-events-now-for-fall-arts-guide-2021/

The Importance of your Performer / Promoter Role

When dealing with the media, it is important to always tell the truth. They usually shy away from messages like "it's going to be rad" and tend to like messages like "It's this genre, inspired by this artist, and there are 10 tracks being performed as a preview for the upcoming album at such-and-such date and such-and-such time and place." You know - just the facts.

Related Resources

Posted by:

Ominous Poster of Rules
Commander-in-Chief of Outer Space
skylark west seattle outside seating pickup takeout curbside

The Skylark

Cafe & Club

12 Local Brews on Tap
wine and cocktails
House Smoked meats
and veggies w/ gluten free and veg options
Mon 4-10
Tues-4-11
Wed -Sat 4-2
Sun-Closed
New patio seating available!
NEW MENU 
AVAILABLE!
Cool Air-Conditioned
Dining Room and
Renovated Event
Space
Book the Skylark
Seattle's Best Sandwich
Order Now
Covered Patio
Seating

Calling All Artists, Bands and Musicians

The Skylark is calling on all local artists to make a showing on our Artist's Hub page. Do you want to get your content in front of tens of thousands of local people who are interested in you? We'll funnel traffic to this page using search engine magic and we'll also open you up a BandCamp Pro account if you want.

Create your page Artist page today!
1.) click the button to access the web application - no download required. create a user in the application
2a.) create an artist profile in the application - this is the public profile for your artist. not your user account.
2b.) create any additional artist profiles in the application (you may create many)
3.) when approved, it will appear on the website
4.) when approved, your changes in the application will appear on the website - you are in control of the page

Create my page now!
located at ...

3803 delridge way sw, seattle, wa 98106

info@skylarkcafe.com

Overflow Parking is available by
turning right out of our parking lot onto Delridge
Turn right onto Andover
Turn right on to SW Charlestown St

Be aware this road is also the entrance to the steel mill. Do not attempt to enter the steel mill.

Drive all the way back until you see the back side of the Skylark and park according to the image below. Then come inside and grab a beer.